Organic search is under siege: How to future proof your digital presence in the age of AI
Googles annual developer conference, Google I/O, took place in late May of 2024. Among the announcements made were some major changes to search products. Google appears to be indicating a bright future for a search landscape heavily influenced by Artificial Intelligence and online businesses solely reliant on traditional SEO methods could find themselves on the […]
The Impact of Page Loading Speed on SEO & User Experience
When it comes to the digital world, speed matters. It’s the cornerstone of a robust on-page optimisation strategy, and it’s particularly vital in the context of page loading speed. The swifter your web pages load, the better the user experience, and it doesn’t stop there. Google and other search engines take notice too, influencing your rankings on the search engine results page.