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Client Success Stories
Nothing beats a Good old Success Story!
Background
"known for exquisite cabinetmaking and bespoke kitchens"
RJ Evans Cabinetmaker is known for exquisite cabinetmaking and bespoke kitchen services. They cater to those who appreciate custom, superior-quality cabinetry and woodwork. As a family run business, the company always relied on word of mouth as its primary marketing tool. As the business was now looking to grow, a new strategy needed to be devised to enable more online exposure and expand the reach of potential customers.
The Results
Here's what we achieved
for our client
Increase
Organic Traffic
Position 1
Google Results
Increase
in leads generated
Objective: Become the top local choice for cabinet making
RJ Evans Cabinetmaker is known for exquisite cabinetmaking and bespoke kitchen services. They cater to those who appreciate custom, superior-quality cabinetry and woodwork. Always relying on word of mouth, the company was relatively unknown online and desperately needed greater visibility to boost new business and brand recognition
The Strategy
We built a brand new fully optimised website with an emphasis on user experience.
Implementing structured data to make it easier for search engines to understand the site’s content, enhancing the brand's visibility in SERPs.
Through a strategic blogger outreach campaign, we acquired backlinks that boosted the site’s trustworthiness and relevance in the eyes of search engines.
in conclusion...
The digital success of RJ Evans highlights the crucial role of a well-organised, SEO-friendly website thats easy for users to navigate.
In addition, the new website also highlights the importance of good website structure and how much easier it is to achieve SEO results when the website is set up in line with search engine guidelines. However, the real impact comes in the form of high-quality backlinks through blogger outreach, which is where we really seen the needle start to move the most during this campaign.
Keyword Rankings:
The website quickly climbed to the top positions for its main local keywords driving traffic and enquiries.
Lead Generation:
RJ Evans is now fully booked and enjoys a consistent stream of inbound leads and quote requests.
Website Usability & Appearance:
The website provides a great first impression and easily lets visitors enquire about the services.
