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Understanding and Implementing Schema Markup for SEO

why schema markup is important for SEO

Schema Markup, also known as structured data, is a potent yet often overlooked tool in the realm of on-page SEO. Whilst the concept may initially seem a tad daunting, it’s not as complex as you might reckon. In simple terms, Schema Markup is a form of microdata added to your website that aids search engines in interpreting the information on your pages more effectively. It provides explicit cues about the meaning of a page and its components.

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